The Next Tech Battlefield - Your Mobile Phone Screen.
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Almost 10 years ago, we bring our notebook every where and hook to the Internet.  The PCMCIA card very cool gadget.
5 years ago, we were introduce by Centrino.  A mobile platform installed in a notebook …

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Home » Business

Blogging Success - What Really Matter And How To Measure It.

Submitted by Hamdani Amin on Tuesday, 26 August 20083 Comments

How do your measure your success?
Two school of opinion, first school of opinion think measurement of success will based solely on reader or visitor acceptance. Generally, this kind of measurement will look into how popular is you site. Measurement of success define as what level of authoritative your is within the blogsphere. Success is determine by ..For Second school of opinion think measurement of success can be determine by some analytical matrix.

First School of opinion.
Perhaps the easiest way to measure your success is to look at metrics that tell you how popular your is. In general in the blogsphere, measurement will be based on:

  1. How many links your is receiving. Look at your . External services such as Technorati and the search engines such as Google Analytic, will tell your referrer information but also tell you where your audience is coming from.   It is nice to get lots of , clicks, ping or trackback from other blogs shows your growth in reputation.
  2. How many reader you have. It is not easy to turn casual reader into active subscribers or reader. Feedburner will provide the for by displaying the number of reader to any .
  3. What is your . Search engine will tell your website . and both have a service to determine what level of your .   Although sometime controversial, both have their strong follower.
  4. What is you estimated net worth. Most recently I started to see some implement a button to display what is their blog net worth. Personally I don’t know how effective it is but it does have some indication.   Every site that want to use that button will be review by an editor.   Mode and method of review were unknown.   Perhaps we look into this again.

Despite some of the mentioned measurement like and appear controversial, these tools still very useful and use more effectively by the next group, in combination of both.

Second School of opinion
The next school of thought blend success measurement into some form of mathematic. Some tool of measurement that used by this school of thought would be:

  1. plugin - General Stat. General stat will display among other things user, no of comments, no of word and no of pages. In my opinion some statistic were not necessary.
  2. plugin - StatPress. Using StatPress you could spy your visitors while they are surfing your or check which are the preferred pages, posts and categories.
  3. Feedburner. More on the statistic not so much on the no of subscribers. The groups will look into subscription type and from what sources. How they subscribers and level of participant. Much of this statistic will not visible to the visitor of the website. It is not surprise if most of this statistic were track invisible.
  4. Technorati. will measure other blogs linking to you, and usually not websites, I like that a lot. Just look at the Authority rank.   Each link will increase you Authority and it remain there for 180 days.

To some extend, follower of this school of thought create their own measurement that combine two or more  element of each mentioned tools.

Share Your Experience
You might have your own tool to measure your own success.

  • How do you measures your success?
  • What tools of measurement you use?
  • What does it tell you?
  • Did you reach your target?

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